Essentials of Consumer Behavior: An Applied Approach - Stephens, Debra L. (University of Portland, USA) - Books - Taylor & Francis Ltd - 9780367426866 - March 1, 2023
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Stephens, Debra L. (University of Portland, USA)
Essentials of Consumer Behavior: An Applied Approach 2nd edition

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This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach.

210 pages, 5 Tables, color; 3 Line drawings, color; 3 Halftones, color; 6 Illustrations, color

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 1, 2023
ISBN13 9780367426866
Publishers Taylor & Francis Ltd
Pages 215
Dimensions 157 × 234 × 17 mm   ·   350 g
Language English  

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