Designing Effective Web Surveys - Couper, Mick P., PhD (University of Michigan, Ann Arbor) - Books - Cambridge University Press - 9780521889452 - September 29, 2008
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Designing Effective Web Surveys


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Designing Effective Web Surveys is a practical guide to designing web surveys, based on empirical evidence and grounded in scientific research and theory. It is designed to guide survey practitioners in the art and science of developing and deploying successful web surveys.


416 pages, 207 colour illus. 1 table

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 29, 2008
ISBN13 9780521889452
Publishers Cambridge University Press
Pages 416
Dimensions 184 × 240 × 28 mm   ·   1.10 kg
Language English  

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