Robert Collins Ph.d.

Resilience: Protecting Your Business from Disasters in a Dangerous World Robert Collins Ph.d.

Disasters-both natural and man-made-are a part of the human condition. But when a disaster strikes, most people are unprepared. The inevitable result is loss of life and property. But it doesn't have to be this way!In Resilience, Dr. Robert A. Collins, an urban planner and social scientist, explains how business owners survived Hurricane Katrina and other natural disasters and shows you how you, too, can beat the odds. Dr. Collins describes the universal characteristics of such businesses in his Ten Commandments of Resilience. They include: Thou Shalt Have a Written Disaster PlanThou Shalt Do Cost-Benefit AnalysisThou Shalt Be Fully InsuredThou Shalt Be MobileThou Shalt Not Depend on Others While most disaster books focus merely on teaching people how to survive, Resilience teaches you how to thrive and profit from them. Since disasters are an inevitable part of life, the wisest course of action is to understand, prepare, and capitalize on the opportunities they present.