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The Economics of E-Commerce: A Strategic Guide to Understanding and Designing the Online Marketplace Nir Vulkan
The Economics of E-Commerce: A Strategic Guide to Understanding and Designing the Online Marketplace
Nir Vulkan
Offers professionals, investors, and MBA students the tools they need to evaluate the range of actual and potential e-commerce businesses at the microeconomic level. This title demonstrates how these tools can be used to assess a variety of applications. It is suitable for those seeking e-commerce solutions or planning to work in the field.
240 pages, 9 line illus.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | March 30, 2003 |
| ISBN13 | 9780691089065 |
| Publishers | Princeton University Press |
| Pages | 240 |
| Dimensions | 240 × 164 × 24 mm · 512 g |
| Language | English |