Going Viral - Nahon, Karine (University of Washington) - Books - John Wiley and Sons Ltd - 9780745671291 - November 25, 2013
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Nahon, Karine (University of Washington)
Going Viral

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We live in a world where a tweet can be instantly retweeted and read by millions around the world in minutes, where a video forwarded to friends can destroy a political career in hours, and where an unknown man or woman can become an international celebrity overnight. Virality: individuals create it, governments fear it, companies would die for it.

200 pages, black & white illustrations, black & white tables, figures

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 25, 2013
ISBN13 9780745671291
Publishers John Wiley and Sons Ltd
Pages 200
Dimensions 139 × 211 × 16 mm   ·   272 g
Language English  

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