Media Firms: Structures, Operations, and Performance - - Books - Taylor & Francis Inc - 9780805841657 - May 1, 2002
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Media Firms: Structures, Operations, and Performance 1st edition

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There is no Preface so far. Companies are central to media economics because they finance the services, sell them in the market & either expand or die off. The media communications industry is the sum of companies engaged in the sales of services & produ

272 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 1, 2002
ISBN13 9780805841657
Publishers Taylor & Francis Inc
Pages 272
Dimensions 150 × 220 × 20 mm   ·   612 g
Language English  
Editor Picard, Robert G.

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