Marketing the Legal Mind: Turning New Perspectives into Powerful Opportunities - Henry Dahut - Books - Lawyers' Marketing Group - 9780974512600 - March 1, 2004
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Marketing the Legal Mind: Turning New Perspectives into Powerful Opportunities Revised edition

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Supported by more than one hundred candid interviews with top law partners across the United States, this best-selling law practice management book reveals how law firms can become marketing giants by learning a new conceptual foundation behind professional service marketing, advertising, and most importantly the secrets behind delivering great client service. This book promises to unlock revenue potential, bring marketing goals into focus and bolster confidence for law firms of all sizes.


200 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 1, 2004
ISBN13 9780974512600
Publishers Lawyers' Marketing Group
Pages 200
Dimensions 155 × 230 × 22 mm   ·   467 g
Language English