Models of Scenario Building and Planning: Facing Uncertainty and Complexity - Bocconi on Management - A. Martelli - Books - Palgrave Macmillan - 9781137293497 - October 1, 2014
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Models of Scenario Building and Planning: Facing Uncertainty and Complexity - Bocconi on Management

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Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.


320 pages, 38 figures, 9 black & white tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 1, 2014
ISBN13 9781137293497
Publishers Palgrave Macmillan
Pages 315
Dimensions 139 × 224 × 24 mm   ·   566 g

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