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Japanese Global Strategy: Overseas Operations and Global Marketing Katsuo Yamazaki 2019 edition
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Japanese Global Strategy: Overseas Operations and Global Marketing
Katsuo Yamazaki
This book examines the global corporate strategy of Japanese multi-national enterprises (MNEs) and analyses their position in today’s business environment.
184 pages, 6 Illustrations, black and white; XVI, 184 p. 6 illus.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | January 10, 2019 |
| ISBN13 | 9781137497369 |
| Publishers | Palgrave Macmillan |
| Pages | 184 |
| Dimensions | 150 × 220 × 20 mm · 454 g |
| Language | English |
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