Strategy for Sustainable Competitive Advantage: Surviving Declining Demand and China's Global Development - Routledge Research in Organizational Behavior and Strategy - Chaston, Ian (University of Plymouth, UK) - Books - Taylor & Francis Ltd - 9781138203167 - July 27, 2016
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Chaston, Ian (University of Plymouth, UK)
Strategy for Sustainable Competitive Advantage: Surviving Declining Demand and China's Global Development - Routledge Research in Organizational Behavior and Strategy 1st edition

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The global recession and the public deficit crisis mean that Western companies face flattening sales in domestic markets, and increased competition from China’s globalization. Conventional strategies are not a solution. The text presents effective counter-response strategies of exploiting new knowledge to create innovative products and develop leading edge internal organizational processes.

320 pages, 20 black & white illustrations, 20 black & white line drawings

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 27, 2016
ISBN13 9781138203167
Publishers Taylor & Francis Ltd
Pages 310
Dimensions 150 × 220 × 10 mm   ·   453 g
Language English  

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