Crisis, Credibility And Corporate History - Bieri - Books - Liverpool University Press - 9781781381373 - October 29, 2014
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Crisis, Credibility And Corporate History


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This book explores the use of corporate history for communication and marketing purposes.


176 pages

Media Books     Book
Released October 29, 2014
ISBN13 9781781381373
Publishers Liverpool University Press
Pages 146
Dimensions 238 × 163 × 12 mm   ·   385 g
Editor Bieri, Alexander

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