Sustainability Marketing in Emerging Economies: Conceptual and Empirical Perspectives - Palgrave Studies of Marketing in Emerging Economies - - Books - Springer International Publishing AG - 9783031834639 - March 1, 2025
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Sustainability Marketing in Emerging Economies: Conceptual and Empirical Perspectives - Palgrave Studies of Marketing in Emerging Economies

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This book addresses the environmental, social, and economic challenges that corporations in emerging economies face, focusing on sustainability marketing as a paradigm-shifting approach.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 1, 2025
ISBN13 9783031834639
Publishers Springer International Publishing AG
Pages 344
Dimensions 150 × 220 × 20 mm   ·   581 g
Language German  
Editor Anani-Bossman, Albert
Editor Mudzanani, Takalani E.
Editor Pillay, Devika

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