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A Brain for Business – A Brain for Life: How insights from behavioural and brain science can change business and business practice for the better - The Neuroscience of Business Shane O'Mara Softcover reprint of the original 1st ed. 2018 edition
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A Brain for Business – A Brain for Life: How insights from behavioural and brain science can change business and business practice for the better - The Neuroscience of Business
Shane O'Mara
Behaviour change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behaviour individuals and organisations can adapt to the demands of the modern world. The brain matters in business.
163 pages, 1 Illustrations, black and white; XI, 163 p. 1 illus.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 23, 2018 |
| ISBN13 | 9783319840949 |
| Publishers | Springer International Publishing AG |
| Pages | 163 |
| Dimensions | 150 × 220 × 10 mm · 254 g |
| Language | German |
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