Multisensory Packaging: Designing New Product Experiences -  - Books - Springer International Publishing AG - 9783319949765 - December 10, 2018
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Multisensory Packaging: Designing New Product Experiences 2019 edition

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Bringing together leading researchers and practitioners working in the field, the contributions consider how our growing understanding of the human senses, as well as new technologies, will transform the way in which we design, interact with, and experience food and beverage, home and personal care, and fast-moving consumer products packaging.


379 pages, 15 Tables, color; 26 Illustrations, black and white; XV, 379 p. 26 illus.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 10, 2018
ISBN13 9783319949765
Publishers Springer International Publishing AG
Pages 378
Dimensions 210 × 279 × 3 mm   ·   632 g
Language German  
Editor Spence, Charles
Editor Velasco, Carlos

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