Die Bedeutung des Eventmarketings im Kommunikationsmix eines Automobilherstellers am Beispiel einer Markteinfuhrung: Analyse der Markteinfuhrung des Audi A1 im Vergleich zur MINI-Kampagne - Christian Karstens - Books - Grin Verlag - 9783656311720 - December 4, 2012
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Christian Karstens
Die Bedeutung des Eventmarketings im Kommunikationsmix eines Automobilherstellers am Beispiel einer Markteinfuhrung: Analyse der Markteinfuhrung des Audi A1 im Vergleich zur MINI-Kampagne German edition

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116 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 4, 2012
ISBN13 9783656311720
Publishers Grin Verlag
Pages 116
Dimensions 148 × 210 × 7 mm   ·   180 g
Language German  

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