The Representation of Rurality as depicted in Ram's 2013 Super Bowl 'Farmer' Commercial - Matthias Koebrich - Books - Grin Verlag - 9783656486350 - August 27, 2013
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The Representation of Rurality as depicted in Ram's 2013 Super Bowl 'Farmer' Commercial

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Seminar paper from the year 2013 in the subject American Studies - Culture and Applied Geography, grade: 2,0, Friedrich-Alexander University Erlangen-Nuremberg (Institut für Amerikanistik), course: 'Rural America', language: English, abstract: This seminar paper will comprise three parts. First, in order to provide a basis for the upcoming analysis, there will be a theoretical part, containing general facts on myths and rurality, as well as two specifically addressed rural myths. After that, there will be an application part in which the afore-mentioned rural myths will be applied to Ram's 'Farmer' commercial. Finally, there will be a chapter on the negative side of this advertisement, addressing some ofthe arisen controversies and problems.


32 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 27, 2013
ISBN13 9783656486350
Publishers Grin Verlag
Pages 32
Dimensions 148 × 210 × 2 mm   ·   62 g
Language German