Tell your friends about this item:
Digitales Marketing und Management: Revolution vs. Evolution im Marketing Thomas Angerer 1. Aufl. 2023 edition
Do you have a profile? Log in
Get notified about new Thomas Angerer releases
Our customers say:
Add to your iMusic wish list
Digitales Marketing und Management: Revolution vs. Evolution im Marketing
Thomas Angerer
Digitales Marketing und Management wird auf Basis eines neuen Bezugsrahmens konzipiert. Dieser Bezugsrahmen integriert mit Omnichannel-Marketing, Co-Creation, Customer Experience und Customer Journey die Kernelemente eines zeitgemäßen digitalen Marketingansatzes und führt sie im Kundenzentierten Marketing als neuem Basiskonzept zusammen.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 27, 2022 |
| ISBN13 | 9783658380038 |
| Publishers | Springer Fachmedien Wiesbaden |
| Pages | 349 |
| Dimensions | 150 × 220 × 10 mm · 566 g |
| Language | German |
| Editor | Angerer, Thomas |
More by Thomas Angerer
Show all![Cover for Thomas Angerer · Management Von Kundenfeedback - Forschungsberichte Aus Der Grazer Management Werkstatt (Paperback Book) [2003 edition] (2003)](https://imusic.b-cdn.net/images/item/original/863/9783824479863.jpg?thomas-angerer-2003-management-von-kundenfeedback-forschungsberichte-aus-der-grazer-management-werkstatt-paperback-book&class=scaled&v=1600207976)
More from the same publisher
![Cover for Handbuch Anarchismus 1: Leben, Werke und Wirkungsgeschichte (Hardcover Book) [1. Aufl. 2021 edition] (2028)](https://imusic-static.b-cdn.net/images/missing-tall.png)
![Cover for Niklas Luhmann · Schriften zur Organisation 6: Kommentar • Verzeichnisse • Register von Ernst Lukas und Veronika Tacke (Hardcover Book) [1. Aufl. 2022 edition] (2027)](https://imusic.b-cdn.net/images/item/original/355/9783658234355.jpg?niklas-luhmann-2027-schriften-zur-organisation-6-kommentar-verzeichnisse-register-von-ernst-lukas-und-veronika-tacke-hardcover-book&class=scaled&v=1590392582)
![Cover for Patrick Ulrich · Governance, Compliance und Risikomanagement: Leitfaden fur wertschopfungsorientierte Unternehmensfuhrung (Paperback Book) [1. Aufl. 2021 edition] (2027)](https://imusic.b-cdn.net/images/item/original/959/9783658078959.jpg?patrick-ulrich-2027-governance-compliance-und-risikomanagement-leitfaden-fur-wertschopfungsorientierte-unternehmensfuhrung-paperback-book&class=scaled&v=1486362269)
![Cover for Boris Tolg · Computer science to the Point: Computer science for Life Sciences Students and Other Non-Computer Scientists (Paperback Book) [Second Edition 2026 edition] (2026)](https://imusic.b-cdn.net/images/item/original/257/9783658518257.jpg?boris-tolg-2026-computer-science-to-the-point-computer-science-for-life-sciences-students-and-other-non-computer-scientists-paperback-book&class=scaled&v=1780321489)
![Cover for Robert Jupner · Flood Emergency Management (Hardcover Book) [2nd Second 2026 edition] (2026)](https://imusic.b-cdn.net/images/item/original/590/9783658512590.jpg?robert-jupner-2026-flood-emergency-management-hardcover-book&class=scaled&v=1780321491)
![Cover for Michael Hilgers · Fuel Consumption and Consumption Optimization - Commercial Vehicle Technology (Paperback Book) [Third Edition 2027 edition] (2026)](https://imusic.b-cdn.net/images/item/original/122/9783662738122.jpg?michael-hilgers-2026-fuel-consumption-and-consumption-optimization-commercial-vehicle-technology-paperback-book&class=scaled&v=1780321470)
See all of Thomas Angerer ( e.g. Paperback Book , Hardcover Book and Book )