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Usage Intention Framework: a Fuzzy Logic Interpretation of the Utaut Model Johnny Sandaire
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Usage Intention Framework: a Fuzzy Logic Interpretation of the Utaut Model
Johnny Sandaire
The research reported in this book is based on a strong foundation of Technology Acceptance research, such as the Technology Acceptance Model, which resulted in the development of the Unified Theory of Acceptance and Use of Technology (UTAUT) model. A fuzzy conjoint analysis model for enhancing management decision in the technology adoption domain was implemented as an extension to the UTAUT model. Additionally, a UTAUT-based Usage Intention Framework Model (UIFM) introduced a closed-loop feedback system, facilitating the decision making process during technology deployments.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | January 14, 2014 |
| ISBN13 | 9783659519697 |
| Publishers | LAP LAMBERT Academic Publishing |
| Pages | 132 |
| Dimensions | 150 × 8 × 226 mm · 215 g |
| Language | German |
