Strategic brand management of Swiss MedTech companies in China: A qualitative multiple-case study - Selina Zeder - Books - Grin Verlag - 9783668141001 - February 29, 2016
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Selina Zeder
Strategic brand management of Swiss MedTech companies in China: A qualitative multiple-case study

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72 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 29, 2016
ISBN13 9783668141001
Publishers Grin Verlag
Pages 72
Dimensions 148 × 210 × 4 mm   ·   118 g
Language German  

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