Sistema Menedzhmenta Kachestva Obrazovaniya: Menedzhment, Marketing I Monitoring Kachestva Obrazovaniya - Yuliya Lyakh - Books - LAP LAMBERT Academic Publishing - 9783843303224 - March 11, 2011
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Yuliya Lyakh
Sistema Menedzhmenta Kachestva Obrazovaniya: Menedzhment, Marketing I Monitoring Kachestva Obrazovaniya Russian edition

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Tsel' dannoy raboty - s sistemnykh pozitsiy pokazat' metody upravleniya kachestvom v oblasti upravleniya, razrabotat' invariantnuyu metodiku, kotoruyu smogut ispol'zovat' pedagogi obshcheobrazovatel'nykh uchrezhdeniy dlya samoanaliza, samootsenki i upravleniya svoey deyatel'nost'yu. V dannoy rabote vyyavleny teoreticheskie predposylki issledovaniya protsessa upravleniya razvitiem obshcheobrazovatel'nogo uchrezhdeniya s ispol'zovaniem kompleksa marketinga; pokazano razvitie ponyatiya «marketing», utochneno soderzhanie ponyatiy «obrazovatel'naya usluga» i «obrazovatel'noe predlozhenie», «sotsial'nyy marketing». Sistema menedzhmenta kachestva yavlyaetsya integrirovannoy, orientirovannoy na sovremennye informatsionnye tekhnologii, ispol'zovanie dostizheniy teorii i praktiki menedzhmenta. Ee uspeshnost' mozhet byt' otsenena s primeneniem kachestvennykh i kolichestvennykh pokazateley.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 11, 2011
ISBN13 9783843303224
Publishers LAP LAMBERT Academic Publishing
Pages 204
Dimensions 150 × 12 × 226 mm   ·   322 g
Language German  

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