Konkurentosposobnost' Studenta V Marketingovoy Deyatel'nosti:: Modelirovanie, Formirovanie, Monitoring - Sergey Zverev - Books - LAP LAMBERT Academic Publishing - 9783843314886 - March 7, 2011
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Sergey Zverev
Konkurentosposobnost' Studenta V Marketingovoy Deyatel'nosti:: Modelirovanie, Formirovanie, Monitoring Russian edition

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V monografii issleduetsya problema formirovaniya konkurentosposobnosti studenta vuza v marketingovoy deyatel'nosti na osnove lichnostno-deyatel'nogo i sistemnogo podkhodov. Predstavlena model' protsessa formirovaniya konkurentosposobnosti studenta v marketingovoy deyatel'nosti. Sformulirovany pedagogicheskie usloviya realizatsii modeli. Raskryvaetsya ponyatie konkurentosposobnosti studenta, rassmatrivaetsya sistemnoe vliyanie funktsiy marketinga na protsess formirovaniya konkurentosposobnosti. Vydelena metodologicheskaya baza, etapy formirovaniya i kriterii sformirovannosti. Monografiya nosit praktiko-orientirovannyy kharakter i adresovana rabotnikam obrazovatel'noy sfery: rukovoditelyam i prepodavatelyam vuzov i ssuzov, aspirantam i soiskatelyam, zanimayushchimsya upravlenchesko-pedagogicheskoy deyatel'nost'yu, slushatelyam povysheniya kvalifikatsii rabotnikov obrazovaniya, studentam.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 7, 2011
ISBN13 9783843314886
Publishers LAP LAMBERT Academic Publishing
Pages 212
Dimensions 150 × 12 × 225 mm   ·   334 g
Language German  

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