Slovesnye Tovarnye Znaki Alkogol'nykh Napitkov: Na Materiale Russkogo, Chuvashskogo, Frantsuzskogo, Ital'yanskogo, Ispanskogo, Nemetskogo I Angliyskogo Yazykov - Natal'ya Mordvinova - Books - LAP LAMBERT Academic Publishing - 9783846537916 - January 27, 2012
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Natal'ya Mordvinova
Slovesnye Tovarnye Znaki Alkogol'nykh Napitkov: Na Materiale Russkogo, Chuvashskogo, Frantsuzskogo, Ital'yanskogo, Ispanskogo, Nemetskogo I Angliyskogo Yazykov Russian edition

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Predstavlen kompleksnyy lingvisticheskiy analiz slovesnykh tovarnykh znakov ? kommercheskikh naimenovaniy semi yazykovykh proiskhozhdeniy: semanticheskiy, morfologo-sintaksicheskiy, etimologicheskiy. Analiziruyutsya zaimstvovannye tovarnye znaki i znaki-gibridy. Opredelyaetsya mesto kommercheskogo naimenovaniya v leksicheskoy i onomasticheskoy sisteme yazyka. Dlya studentov, obuchayushchikhsya na filologicheskom fakul'tete, nauchnykh rabotnikov v oblasti lingvistiki, a takzhe dlya vsekh, kogo interesuyut slovesnye tovarnye znaki.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 27, 2012
ISBN13 9783846537916
Publishers LAP LAMBERT Academic Publishing
Pages 192
Dimensions 150 × 11 × 225 mm   ·   304 g
Language German  

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