Drew Aversa

Grow It Now! Drew Aversa

Entrepreneurship is the backbone of our American culture. The hours invested, challenges endured, and eternal optimism of our entrepreneurial spirit continues to create numerous opportunities for our society. Given my background working in small business to Fortune 500, and traveling the globe meeting business leaders across industries, this handbook offers business leaders numerous resources to grow their business, teams, and reach. Through the following chapters you will learn, how to: lead with purpose, grow your sales, develop your talent, market your brand, leverage new technology, and build emotional intelligence to effectively manage a multi-cultural and multi-generation workforce. Overall, you'll receive numerous insights into tools, tactics, and strategies to help you achieve your desired outcomes. Whether you're starting your first business or you're a seasoned corporate leader, there is something in this book for you! Beyond the practical advice offered, I believe that through our collective purpose as business leaders, we have the gift of making a profound impact in each of our communities through the value we create. Beyond profit, we are changing lives as we create economic opportunities across the globe in our connected world, if we harness business as a force for good. You and your business matter... May you live your purpose and take action to Grow it Now!